File Size & Format Guidelines

Summary:

Following best practices for file size and format keeps your site fast and reliable.

Images

• Use .jpg for photos (smaller file size).
• Use .png for graphics with transparency.
• Use .svg for simple logos and icons.

Documents

• Use .pdf for downloadable files.
• Avoid uploading very large raw files (e.g. PSD, AI) — convert them first.

File Size Tips

• Keep images under 500 KB where possible.
• For banners and large visuals, aim for under 1 MB.
• Optimise files before uploading (use tools like TinyPNG or Squoosh).